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CAN-SPAM
Last modified: Tuesday, December 21, 2004  

The CAN-SPAM Act of 2003 (acronym for Controlling the Assault of Non-Solicited Pornography And Marketing Act of 2003) officially came into law on January 1, 2004. The CAN-SPAM Act applies to almost all businesses in the US that use e-mail, and provides recipients of spam with the right to opt-out of these spam messages, and have their opt-out (or unsubscribe) request acted upon.  Under the CAN-SPAM Act of 2003, permission of the e-mail recipient is not required prior to sending out the e-mails, however if a recipient wants to unsubscribe or opt-out of the mailings then the business must stop sending the e-mails as per the opt-out request or face severe penalties.

In addition to enforcing an opt-out or unsubscribe system for recipients, the CAN-SPAM Act of 2003 also prohibits some of the common spammer trickery such as; changing mail servers to send the spam, changing e-mail headers or the "from" e-mail address to hide the identity of the sender, and using deceptive subject heading.

Damages for non-compliance can result in the spammer facing fines of up to $250 per illegal e-mail message up to a maximum of $2 million or more if the offense includes certain aggravating violations. In situations involving e-mail deception, the penalty could be jail time.

  Related Links

CAN-SPAM Act of 2003
Spam Laws: United States: Federal Laws: CAN-SPAM Act of 2003

SBC: Spam Flows, Viruses Attack, but Legit E-mail Also Rises
So who's spamming you? While the ratio of product-related and financial-related messages decreased slightly, the two categories account for most of the unsolicited e-mails that Internet users received over the month. With the advent of warmer weather, the volume of health and leisure e-mails increased from March to April, while a number of other categories maintained the same month-over-month ratio.

Webopedia's Did You Know Section
How Can I Be Spamming Myself?

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opt-in e-mail

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